36 | Kathryn Shubert: Why Cold Messaging Doesn’t Work + The Better Way to Grow Relationships

In this episode, Kathryn and I are talking all about cold messaging and why this widely taught, but outdated, sales technique isn’t something women in direct sales should be doing. Kathryn describes her own experience with cold messaging and what results she saw when she utilized it as a method to gain new customers and team members. We discuss real relationship building and what you should be focusing your time and energy on to actually grow your business.

Resources mentioned:

Find Kathryn at https://www.instagram.com/kathrynmshubert/

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